Audi Proposes R8 Spyder Car Cover for Unhappy BMW and Mercedes Owners

From the creators of last year's R8 V10 garage door decal promo, comes this new advertising project for Audi. This time, creative advertising agency Lowe Roche, came up with a groovy Audi R8 Spyder car cover aimed at BMW and Mercedes-Benz owners who are disappointed with their vehicles, as well as the rest of us who can't afford [...] Ingolstadt's flagship roadster model.
Here's the description from Lowe Roche's webpage: "Don’t have an Audi R8 Spyder? Now you can pretend to have one. Trick your neighbors, and best of all, trick yourself into thinking you have the car of your dreams. Perfect for the BMW or Mercedes owner in your life filled with regret."
Is it just me, or does the wording make the description sound overly conceited?
Source: Lowe Roche





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Unholy Tuning: Audi R8 Sedan Based on A8 Limo

If you were ever wondering what an actuall Audi R8 sports sedan would look like, sorry to say, you're out of luck. However, if by any twisted chance you're interested in finding out what would happen if a first-generation A8 and R8 got naughty in bed, scroll down and check out the rest of the photos. According to the forum members of the Audizine site, the R8-wannabe sports sedan was snagged outside Hooters (now, why aren't we surprised...) in Montreal, Canada.
Source: Audizine


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Anderson Germany unleashes the Audi R8 V10 Racing Edition with 585 HP

Anderson Germany is just one in a long line of tuners who think they can make the Audi R8 better. Called the Racing Edition, the Düsseldorf-based tuner's R8 V10 has gone through a number of external and internal modifications, including an engine upgrade that increases peak power to 585 hp (436 kW).

The appearance can make or break a tuned car's fortune, so the Germans offer a complete visual kit, meant to make the body look better and also more aerodynamic. The material of choice here is carbon fiber. The lightweight material is found on the aggressive front apron, the discrete rear spoiler, rear diffuser, rear window bordering and the exterior mirrors.

Even the 19-inch wheels, which are wrapped around in 235/35 and 295/30 tires, receive a carbon finish with orange accents.

What about the interior? You guessed it: carbon fiber all the way, combined with leather and orange stitching. The packet includes carbon door trims, radio frame, ashtray, gear stick frame, hand brake knob and steering wheel.

To gain those 60 extra ponies, engineers used a new, valve commanded exhaust system, which is also 17 kg (37 lbs) lighter, better air filters and modified engine management software.

Anderson Germany didn't release performance figures, but they claim top speed has increased by 12 km/h or 7.5 mph. Also, pricing and availability are not known yet.
By Csaba Daradics


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Eisenmann Takes a Shot at the Audi R8 with "Spark Eight"

Eisenmann is mostly known for its performance exhaust systems, but the German company has now presented a comprehensive tuning package for the Audi R8 sports car. It's called the "Spark Eight" and it features full-blown carbon aerodynamic kit finished in a light grey color, along with some other goodies, such as new alloy wheels, a tweaked chassis and, of course, a new exhaust system.

All good news thus far, but these new toys aren't for everyone, as in they're not exactly what you'd call cheap. Then again, the R8 isn't either. Let's take the wheels, for instance: the 19 inch rims, shod in 235/35 (front) and 315/30 (rear) tires, will set you back $10,242 (or 7,300 euros). But wheels are nothing without proper shock absorbers and springs, so time to add another $5,402 (3,850 euros) to your invoice.

By the time you go through the entire list (front and rear spoiler, front splitter, cooled brakes, rear diffuser, exhaust), the total amount comes close to $50,000 (35,210 euros).

Now that's what I call a shopping spree.

By Csaba Daradics
Via: Germancarscene


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Audi to Participate at the SEMA Show for the First Time, Displays include 710HP R8 Spyder

There's a first time for everything. For Audi, it's SEMA as this year's edition of the show will mark the brand's first ever factory-backed appearance at the annual tuning extravaganza in Las Vegas.

In addition to its lineup of after sales and electronics products, Audi will put on display six-vehicles including the driver-less Autonomous Audi TTS Pikes Peak and a customized R8 Spyder tuned by STaSIS Engineering. The latter is equipped with a 5.2-liter supercharged V10 engine delivering 710-horsepower and 523 lb-ft of torque, and can complete the 0 to 60mph [96 km/h] sprint in 3.1 seconds.

"We're thrilled to be a part of the SEMA experience, and look forward to turning heads with our vehicles, demonstrations, and a sophisticated lineup of After Sales and electronics products that enhance connectivity and entertainment," said David Tait, Audi's lead After Sales executive and spokesman on the SEMA project.

"Our show cars will represent the pinnacle of what owners can do with an Audi, and unleash a variety of opportunities for our vendors, as well," he added.

Though no more specific details we given about the cars, Tait said: "Let's just say we'll have a few distinctive, concept items on the stand that definitely won't disappoint the unique SEMA audience".

The 2010 SEMA Show will take place in Las Vegas, Nevada from November 2-5.



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Mystery Audi Sports Coupe / Spyder (R4?) Filmed at Ski Resort in the Alps

Audi gone viral or someone at the right place, with... almost the right equipment at the right time? Well, we can't answer that, but we do know that a Youtube user filmed a series of videos showing a mysterious Audi sports coupe (or Spyder) in covers being transferred via helicopter to the Olympia Ski Resort in the Tyrolean Alps, close to Innsbruck, in Austria - or at least that's what we understood, so any corrections welcome. The person who filmed the car said Audi was making some sort of a promotional video.

The mysterious Audi sport coupe's shape looks very similar to the e-Tron Concept model shown at the Detroit motor show earlier this year, but that's all we could make about the vehicle from the videos we've added below.

While the possibilities are almost endless, recent reports from Germany suggest that along with the A7 Sportback and S1 hot hatch, Audi will lift the covers off a more production ready version of the e-Tron Concept called the R4 - possibly in Spyder form- at this month's Paris Motor Show.

Could this be that car or is it something different such as a concept version for a new TT? Watch the videos below and share your thoughts in the comments section.
Hat tip to Marcus!























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Sport Wheels' Audi R8 goes Galactic

Sport Wheels has released its 600-horsepower Galactic Audi R8, something that it claims will make supercar fans "buckle at the knees". Dressed in all black and riding on a set of €4,400 20-inch OZ Ultraleggeras, it certainly looks the part of some kind of space invader...one that's ready to jack you, slap you, and run away laughing.

The press release claims that the firm has added a "crank angle screw thread" in order to improve the vehicle's handling; all this coilover work is to the tune of €7,349.

Following this, Sport Wheels offers to tune the ECU to for a 40-hp gain in its Stage 1 package. The cost of putting 565-hp and 560 Nm (413 lb-ft) of torque under the bonnet is €1,499. Fine and dandy, but why does it cost more to tell an Audi computer the same thing as a VW computer? Some VW chip tuning costs as little as $400 for essentially the same service.

Then there's the Stage 2, which throws in a muffler (or two). With the new exhaust, the R8 hits 600 ponies and 580 Nm (428 lb-ft) For the this, Sport Wheels charges €5,869...for an exhaust kit and ECU tuning. How about we just go to Rodney down the street and have him throw a couple glasspacks on it? Nothing says flow like glasspacks.

Not to sound like an ass (although that's natural), I can't help but ask...isn't this sort of spending on tuning a little crazy? Over $7,500 US for some computer tuning and a new muffler setup? And all that explained by a general, cheesy, no doubt mass-addressed email? I love tuning and the idea of tuning, but come on. If you're trying to rob me, at least do it directly.

By Phil Alex


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